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Saturday, 11 November 2017

Software development: Know the 4 common mistakes



With development of technology with each passing day, and changing customer demands has only compelled organizations of all sizes and domains to make use of this latest technology to enjoy success. Businesses have been trying to improve its core competencies so as to ensure its service and product offerings do have that competitive edge. This is to meet the ever changing consumer preferences and growing needs. 
Hence, majority of the organizations plan to outsource software development to reputed professionals located across the globe. This will help the organization to centralize its efforts and time on core activities. Also, it is able to produce superior quality products at short release cycles, thus ensuring customer satisfaction and retention. When software development is concerned, it is necessary to take the right approach, since this concept tends to involve variety of misconceptions and age old methodologies.


Software development common mistakes


Few common mistakes that is to be avoided

·         Insufficient market research: Conducting market research is stated to be an important element in every phase of product lifestyle. This should range from idea validation to that of maturity. Multiple purposes are served which includes indentifying the needs, to set up price, determine product specification, etc. With proper market research, it becomes possible to unfold all potential opportunities present to develop new products and to upgrade the existing products. When taking into consideration the costs involved in innovation, research and development and commercialization, higher ROI is offered by market research.

·         Prefer customization of existing product over development from scratch: Customization of existing products is preferred by many organizations over development of new ones. This is to reduce costs and to meet quick time-to-market. But trying to improve any existing product will only make them lag back in today’s highly tech-competent world. But aspects such as identification of reusable elements, opportunities to reuse and adapt them for catering to the specific current requirements will only cost higher when compared to creating something from scratch. Developing new products may prove to be a cheaper and time saving option as compared to customization. 

·         Commence product development but without appropriate viability analysis: There are many organizations that are noticed to develop products just after defining their customer requirement. They may probably not have validated the project’s market feasibility.  Different sectors are generally included in viability analysis, which includes cost analysis, market acceptance, market penetration, etc. The product’s testing feasibility is evaluated by these factors to eliminate losses and improve chances of success. 

·         Improper coordination between product marketing and product development: It is necessary for the development team and product marketing department to have proper synchronization between them. This will ensure that developed product is the desired one’s perfect replica. Moreover, coordination between product development activities and marketing functions is likely to assist the organization to develop products according to market and user needs. 

By taking into consideration the above possibilities, the organization will be only choosing the wrong path and go on to promote seamless software development process. This will only decrease opportunities and deviate fully from development strategy.


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